Organisations put a lot of effort into gathering customer data: their spend, buying habits and pain points. But when it comes to that moment of person-to-person contact, how well do salespeople really know their customers? What impact would it have if they did? Where there is connection on a human level, relationships bloom, which is why Insights specialises in upskilling salespeople to enrich conversations, build sustainable relationships and tap into those human skills that differentiate the top salespeople.
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